Job Description
Description
Description
We are seeking a detail-oriented and tech-savvy Marketing Operations Specialist to join our team. This role is pivotal in optimizing marketing processes, managing our marketing technology stack (especially HubSpot), and ensuring alignment between marketing, business development, and sales. You will also explore and recommend new AI tools to improve marketing efficiency and effectiveness, while supporting regional marketers in the execution of integrated campaigns.
Your Responsibilities
Marketing Technology Management
- Administer and optimize the marketing technology stack, primarily HubSpot.
- Maintain and improve marketing automation workflows, lead scoring models, and campaign tracking.
- Identify, evaluate, and implement new (AI) tools to improve processes and productivity.
Process Optimization
- Review and improve marketing workflows, identifying inefficiencies across the team.
- Collaborate with sales and business development to ensure alignment and seamless handovers.
Data Management & Analysis
- Ensure marketing and lead data is accurate, complete, and consistent across all tools.
- Maintain and monitor data integrations between platforms, ensuring smooth data flows.
- Conduct regular audits to ensure compliance with data privacy regulations (e.g., GDPR).
- Analyze campaign and lead data to measure impact and recommend optimizations.
Campaign Coordination & Execution
- Support regional teams in planning and executing integrated marketing campaigns.
- Manage campaign setup, audience segmentation, and performance tracking in HubSpot and related tools (e.g., Looker Studio).
- Oversee lead nurturing workflows and content distribution.
Your Experience
- 3+ years in marketing operations, marketing technology, or a similar role.
- Strong hands-on experience with HubSpot; familiarity with platforms like Salesforce or Marketo is a plus.
- Proficient with Google Analytics, Tag Manager, Looker Studio, and basic HTML.
- Solid understanding of marketing automation, lead lifecycle, and CRM processes.
- Strong analytical skills and experience in data-driven decision-making.
- Experience integrating AI tools into marketing workflows is a plus.
- Excellent project management, problem-solving, and multitasking skills.
- Detail-oriented, collaborative, and an effective communicator.
Join us for this and more…
- A purpose-driven mission tackling complex sustainability challenges whilst working alongside global industry pioneers
- Room for creativity through collaborative teamwork and an open communication culture
- Flexibility and team bonding with our hybrid work options
- Fuel for your growth journey, both personally and professionally
- Sustainable mobility options, promoting eco-friendly commuting solutions
- Fun team events and outings with our global teams
- Inspiring workspaces in Mannheim and beyond
About osapiens
osapiens develops holistic Software-as-a-Service solutions that enable global companies from a wide range of industries to ensure transparency, efficiency and trust along their entire value chain. The goal of osapiens is to enable sustainability through transparency in the supply chain at the product level and at the supplier level. With its cloud technology platform, the ‘osapiens HUB’, osapiens uses innovative technologies such as artificial intelligence to not only strengthen companies economically, but also to make human rights and ecologically sustainable and responsible corporate governance the global standard.
osapiens currently works with around 1,300 companies from more than 50 countries around the world in sectors including consumer goods, wholesale and retail, automotive and engineering, fashion and luxury, and pharmaceutical and medical products. The fast-growing company was founded in 2018 and currently employs nearly 300 people from more than 35 nations at its headquarters in Mannheim, Germany.
Company
osapiens
Country
DE
City
Mannheim
Time Posted
2025-08-13
Salary
40000.0 to 80000.0 € per year
Currency
€
URL
https://de.bebee.com/jobs/visit/4398170265-feed-AuHuw68b340fa6cc9a_ODA5ZDYxMWI5ZTQ1MmIzNTE3NzI3ZTM0NzViMmZkM2Q=?exp=GIYDENJNGA4S2MBVKQYTEORSGE5DKMC2&enc=urQej7sMdBAbI0j4Nn6sBjpAJR1yUG__iY88GQ-fsKvTczM7swsfeYwMsAXnLaO_cplcvJEj9X6CXJnAdFvp1taQlUSdA2zPkOFeW2ZAwH8=&utm_source=partners&utm_medium=cpc&utm_campaign=Code4dev_Direct&utm_channel=4398170265&utm_feed=feed-AuHuw68b340fa6cc9a&sd=dGVybT1NYXJrZXRpbmcrT3BlcmF0aW9ucytTcGVjaWFsaXN0JmxvY2F0aW9uPU1hbm5oZWlt